Indoor display: Benefiting from the market demand for high resolution and high dynamic contrast range (HDR), it can be seen that the market for corporate meeting and education spaces (Corporation & Education), cinemas and home theaters, and virtual production (Virtual Production) is growing steadily; , The transparent display screen is used in retail department stores, so that the visual effect of the shoppers is beyond imagination!
Outdoor display: Outdoor display is mainly used in advertising, transportation, sports venues, Live Events and other markets. According to the survey, the policy plan of “One Hundred Cities and One Thousand Screens” will continue to be implemented. In addition, Glasses-Free 3D Display displays with extremely realistic HDR, which has successfully improved the urban landscape and attracted the attention of passers-by. Bringing visual shock, thus leaving a deep impression, can be seen in the United States, South Korea, China and other markets.
1. Global LED small-pitch display application market analysis
2. Virtual shooting market trends
According to the analysis, the global market size of LED displays for virtual shooting applications will grow to US$283 million (+136%) in 2021. Virtual shooting includes two application directions: film shooting and TV/drama/music/advertising shooting. The LED display replaces the traditional green screen (Green Screen), which greatly reduces the post-production time and video production cost. At the same time, the immersive on-site experience is helpful for the director and actors to perform on-site, making the LED display in the virtual shooting. The application field has been steadily improved.
3. All-in-One LED Display Market Trend
All-in-One LED Display is a standardized product with controller integration, lighter and thinner (generally 3-5 cm thick), emphasizing on-site modularization and quick installation, and installation and commissioning can be completed in 1-2 hours.
At present, the main display aspect ratio specification is 16:9, the size is from 110-220 inches, mainly P1.2-P2.5 point spacing, FHD resolution; products are divided into mobile, wall-mounted, floor-standing and so on. Mainly used in corporate meeting and education spaces, events, retail & exhibitions, lecture halls, control rooms, gaming events, and even home theaters.
Major manufacturers include MaxHub, Leyard, Absen, CLT (CLT) and Unilumin. Samsung officially launched all-in-one LED conference machines at ISE 2022, 146-inch 4K P0.84, 146-inch 2K P1.68 and 110-inch 2K P1.26, and the products have been launched globally.
4. ≤P1.0 ultra-fine pitch display application market analysis
In 2021, the market size of ≤P1.0 ultra-fine pitch display is US$251 million, and more and more manufacturers are entering the ≤P1.0 ultra-fine pitch display market. The top five manufacturers are Leyard, Unilumin, Samsung Electronics, Ledman and HCP, with a combined market share of 74%.
The active drive solution is applied to the large-scale display market with multi-chip splicing. LTPS is introduced into the ≤P0.625 LED display through the side wiring (Side Wiring) technology. The technical challenge of side-plated wire products is that the width of metal interconnects is getting narrower and narrower, resulting in increasing resistance value and more obvious IR Drop effect. Therefore, it is necessary to improve circuit design technology. In addition, splicing seam processing, splicing flatness, color consistency and cost control are also the main challenges faced in product development.
